The beginning -1954/1970 It was 1954. The United States launched Nautilus, the first nuclear-powered submarine. Italy celebrated the first ascent of K2, the return of the city of Trieste to Italy and the starting of the first television transmission. For family Radrizzani year 1954 represented the beginning of a period full of sacrifices and success. Giovanni and Antonia Radrizzani started manufacturing mechanical works on somebody’s else behalf. This initial little business became, already in the early 60s’, a company manufacturing discs for wheels. The entry into the Company of the eldest son Giancarlo coincided with the start of the production of agricultural axles. At the beginning of the 70s’ the youngest son, Flavio, joined the company too and together with Giancarlo started promoting the first exports to Europe.
Recent history - 1970/2000
The period from 1970 to 2000 was characterised by an expansion on the international markets and by the transformation of Giovanni Radrizzani snc into ADR spa, manufacturing axles. As for the wheels, a new Company was founded, named Italruote.
In the 90s’ ADR, confident of a production of quality, expanded more and more its presence on the market, by starting a proper internationalisation process beginning with the take over of the French Company COLAERT ESSIEUX, European leader in the production of axles and complete suspensions for agricultural and industrial machines of TYREMART, its trade branch in the United Kingdom. In the same period Italruote relocated Friuli was taken over by the
local CLM. In 1996 ATW, a Polish Company outpost for the Eastern Europe markets and strategic pole for the component manufacturing of the whole ADR Group, was founded.
The third Millenium
From 2000 on ADR Group has been strongly engaged in its strengthening. Great investments have been approved and the building of new premises to host the future business of the ADR Group has begun. The sudden death of Giancarlo Radrizzani has pointed out the sense of belonging to the group of the employees, who have reacted in a united and constructive manner thus intensifying the efforts and the investments towards further internationalisation. With the creation of RPF holding the new financial and organisational restructuring has begun as well as the Asian and South-American expansion with joint-ventures in China and Brazil.
The future
The ADR-RPF Group medium-term development predictions are clear and precise. The entry of the third generation into the Company and the important investments supported till now will allow a greater presence on the known international markets and the commercial expansion to Eastern Europe; North and South America; Asia with particular reference to China. The product range has remarkable technical features; the Company strategy is aimed at developing such a technology, that allows entering the strategic sectors of the road transport.
Mission
Product specialisation, production quality, search for innovation The wide and different product range offers technical solutions giving suitable functional and commercial answers to the manufacturer requirements. Field experience, constant focus on product and close cooperation with the vehicle manufacturer make our technicians qualified partners with a wide view on troubleshooting and new solutions. ADR product is then synonymous of great efficiency and full compliance with the international requirements on quality and safety. A success due to technological progress, advanced research on materials and above all to people.
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